Privacy Policy Your privacy is important to us. Our ability to provide gift basket and other services for our clients requires that we collect personal information about our customers. However, we take measures to ensure the privacy and confidentiality of that information. Our commitment to safeguarding your privacy is reflected in our Privacy Code, which governs the behavior of our employees with regard to the collection, use and disclosure of our customers' personal information. We’ve outlined below an explanation of why we collect personal information, and how we use and protect this information. Why we collect personal information If you are a Mad About Food customer, we maintain some basic information about you and your company. We understand that some of this information is private, which is why we collect personal information only for the following purposes: To establish and maintain a responsible commercial relationship with you and to provide ongoing service. For example, when you order a gift basket, we collect information that allows us to confirm your name and mailing address so that we can accurately bill and collect for the products and services we provide. We often collect credit card information, because most of our clients prefer the convenience of paying this way. To understand your needs and preferences. We maintain a record of the products and services you receive from us, and we may ask for additional information so that we can serve you better. For example, we may ask for your e-mail address, especially if you want us to confirm the contents of the gift you’ve ordered or we’re suggesting a custom gift basket. To develop, enhance, market or provide products and services. For example, we look at how our customers use our products and services, so that we can understand how to improve them. From time to time, we may review and analyze your use of our products and services to help us provide better product recommendations and special offers that we think will interest you. When do we disclose personal information? Because of the private nature of our business we rarely disclose the names and contact information of our clients. If your gift recipient calls and for some reason is unable to contact you to thank you for their gift, we may provide some personal contact information to them. Any such disclosure of a customer's personal information outside Mad About food is made on a confidential basis with the information to be used only for the purpose for which it was disclosed. How do we protect your personal information? In order to protect your personal information and your right to privacy, Mad About Food: will not collect, use or disclose your personal information for any purpose other than those identified above, except with your consent; will protect your personal information with appropriate security safeguards; will protect the confidentiality of your personal information when dealing with other companies, including those receiving your gifts; will strive to keep your personal information as accurate and up-to-date as is necessary for the purposes identified above; and will honour any request you may make for access to your personal information. What are your choices? We would like to have your consent to continue to collect, use and disclose your personal information for the purposes identified above. However, you do have choices and can refuse or withdraw your consent as follows: You may have your name removed from our telephone, mail or e-mail marketing lists. We use these lists to inform you of relevant products, services and special offers that may be of benefit to you. You may refuse to provide personal information to us. You may also withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice. However, in either case, this may limit our ability to serve you. If you have any questions or concerns about our privacy practices, please contact us. Otherwise, we will assume that we have your consent to continue to collect, use and disclose your personal information for the purposes identified above. If you need additional information about your privacy, please contact us.